Shake things up. Shatter the norms.

Outshine your competitors.

custom designed rigid board boxes
IPL Packaging's design approach

Simple-but-stylish custom designed rigid board boxes. Sustainable cartons. Show-stopping special edition anniversary boxes. Whatever the occasion, industry, or product, we bring your vision to life.

Our brilliant in-house design and innovation department uses its creative might and industry expertise to bring you show-stopping designs that tick all the boxes; brand equity, sustainability, pricing & functionality.

Our design approach


Our fiercely creative designers thrive on defying the status quo. We approach each project with fresh eyes, looking for novel ways to create eye-catching and cost-efficient packaging.


Packaging needs to protect your brand – and your product. From materials and finishes to transport and assembly, our designers consider every element so that the packaging meets your brand & pricing needs.


We design with sustainability in mind, looking for meaningful – and often small – ways to improve sustainability. While maintaining your brand’s image, of course. Whenever we can, we offer greener options.

IPL Packaging's design approach

Our process

  • 01/04 Consultation brief

    We meet with you, and get a general idea of what you’re looking for in terms of volumes, pricing and timelines. We explore what your brand represents and ask detailed questions to grasp your vision.

  • 02/04 Ideation

    We apply tried and tested design thinking practices to plan out all possible creative directions. We consider all the variables including cost, quantity, materials, the market, brand strategy and end user. and then we present you with a range of ideas, using mood boards, reference images, and conceptual sketches to visualize the possibilities. We don’t stop until you’re thrilled.

  • 03/04 Conceptual design

    We review concepts together; further discussing materials, finishes, substrates and artwork. We talk you through the various options, helping you choose the best option. We then take your feedback and develop a 3D rendered presentation of a substantial design. You give us your input, and we revise the concept if needed.

  • 04/04 Finalise design

    You approve the design. We present you with a detailed cost estimate as well as timelines. We then move onto building the prototype so you can see and touch the package in real life.

Curious about what our talented designers can do for you?

Whatever stage of the process you’re in, we’ll pitch you ideas that will delight. We’d love to chat.

Curious about what our talented designers can do for you