Juliette Has A Gun

For the avant-garde and imaginative fragrance brand Juliette Has A Gun, IPL translated an existing perfume box design into a luxury range of white lacquered 4mm MDF cases, in six variances – the ultimate in pared-down packaging.

Case inners featured white PU leather fitments, whilst outers each display a polished silver, gold or copper electroplated metal plaque portraying the separate fragrance names in the collection. Metallic hinges echo the coloration of each plaque, with the ‘Juliette has a Gun’ brand logo is stamped in the same metallic hue on the inside lid.

client-focused, full service solutions

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Our proven ability to cover all aspects of the packaging life-cycle - from design to delivery - enable us to fully realise your unique product requirements.

A global presence

With a permanent presence on 4 continents, our client service teams offer a personalised, unmatched customer service experience; that allows you to fully trust in our abilities and makes us hyper-responsive to your needs.

Ex Nihilo

For the Parisian fragrance house, Ex Nihilo, IPL created a high-gloss lacquered perfume box inspired by the French spirit of pure refinement and sophistication.

Manufactured with lacquered MDF, features of this luxury fragrance box include metallic electro-formed decals and a vacuum-metalised and magnetised elegant flush closure. In order to promote second use the inner box featured a luxurious EVA accessory lined with suede, designed to be removable.

Donna Karan

For the 3-pack Cashmere Mist rollerball offering from DKNY, IPL devised a unique, and cost-effective packaging solution, incorporating a fresh new visual design specific to each re-order.

With crowded physical space ruling out anything too cumbersome or bulky, the Design team created a compact rigid board box complete with an acetate window. Allowing the consumer to engage with the product, the packaging design featured an easel-type opening and display mechanism (a press-release vac-tray) that helped to differentiate it in the notoriously cluttered and competitive fragrance market.

We work across a broad range of materials and mediums from rigid board, to wood, metal, MDF and many  others in between.

Our design and innovation team is increasingly committed to the research of sustainable materials and manufacturing, as well as to the utilisation of materials and methods that allow for higher-quality print techniques and innovation in convenient closures.


Reimagination begins with a conversation, based on what you want, need and hope to achieve with your packaging.

To begin that conversation, and to arrange a free consultation on your packaging requirements, complete this quick form and we’ll be in touch to arrange a chat at a time to suit you.