IPL Packaging UK is pleased to announce the appointment of Jason Roberts as a new Business Development Manager

Jason brings with him over 30 years of experience in sales, marketing and key account management. His in-depth understanding of the luxury market and his extensive experience in client-based, service industries provide him with a unique ability to build long lasting customer relationships and to initiate and implement successful, strategic plans tailored to clients’ individual client requirements.

Roberts’ wealth of experience will help to develop and strengthen IPL’s unique positioning as a global supplier of exceptional, end-to-end luxury packaging solutions.

Commenting on his new role, Roberts says, “I’m looking forward enormously to the opportunity of working with the innovative and dynamic sales team at IPL. I believe we can strengthen and build on the company’s existing relationships and successes and assist in expanding and connecting IPL to further categories.”

Having already enjoyed considerable success in the industries of Wine & Spirits and Fragrance & Beauty, IPL Packaging UK is now establishing and developing new partnerships with British luxury brand owners in the personal luxury categories of Fashion & Footwear, Jewellery, Watches, Homeware, Leather Goods, Accessories, Gifts, Hotel and Leisure, Private Banking, Technology and Motoring.

“IPL’s quality-first approach focuses on understanding fully each client’s requirements and the context behind them. Providing outstanding customer service and value-for-money is essential for us, which means we develop long-standing relationships with our clients – it’s not just about delivering a great product,” says Roberts.

“A USP for us is that, with a team of in-house design experts, we’re able to deliver creative concept development and refinement, 3D visualisation and practical prototyping that transforms creative ideas into viable, manufacturable solutions,” he continues. “The team is constantly developing new solutions to enhance product quality, improve shelf presence; reduce packaging costs; enhance protective qualities and support sustainable development initiatives – pushing for greater impact in all its packaging solutions but never losing sight of our complete commitment to an ethical business environment.”

“I look forward to working with IPL Packaging as it continues to lead the industry into new and exciting phases of innovation and development,” he says.

For more information contact jason.roberts@iplpackaging.com or visit www.iplpackaging.com