April 16, 2025
Friends of Laphroaig
A Tribute to Enduring Relationships
The second in our series exploring IPL’s packaging innovations for Laphroaig:
IPL Packaging continues its creative partnership with Laphroaig, this time crafting a remarkable packaging solution to commemorate the 30th anniversary of Friends of Laphroaig – a unique community that has connected enthusiasts with the iconic Islay distillery since 1994.
A Package Worthy of Friendship
Constructed from MDF with a carefully washed oak veneer exterior, the packaging presents a natural warmth that resonates with Laphroaig’s authentic character.
Precision laser engraving showcases the brand identity, enhanced by beautiful black, green, and grey ink-fill that brings depth and dimension to the surface. Two CNC-machined recesses on the top and bottom of the outer lid are elegantly finished with green polyurethane bands.
The side of the box features a bold interpretation of the Laphroaig logo that stands in striking relief against the oak background.
Celebrating a Unique Heritage
The inner door reveals a thoughtful nod to what makes Friends of Laphroaig truly special – each member’s ownership of one square foot of Islay land near Kilbride Reservoir, which protects Laphroaig’s vital water source. Two L-shaped aluminium corner holders, sandblasted and anodised in Laphroaig green, secure a kraft paper map of Laphraoig with UV printing and protective anti-scratch UV.
A lasered quotation on the inner back panel of the box provides further connection to the brand’s story, while the interior fittings have been meticulously considered: a veneered MDF bar with green flocked EVA cradles the bottle, complemented by flocked green EVA and flocked green paper on the bottom fitment. A green flocked EVA stopper inside the lid ensures the contents remain secure.
The opening mechanism features two matte black iron hinges, providing both functionality and adding to the aesthetic.
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