Project Description



IPL’s conceptual ‘Infinity Box’ design is a dual purpose rigid board box (now in its second generation), designed to function as purposeful packaging for a 70cl bottle of champagne and also as a self-contained, illuminated bottle display case.

The Infinity Box integrates electroluminescent light panels, front and back mirrors and a rechargeable power supply into the body of the pack. When switching on the light, the bottle is illuminated and reflected onto the back mirror so that, when viewed through the front one-way mirror window, the illusion of an infinity effect is created. This box utilises readily available and cost effective LED panels for increased luminosity and decreased power utilisation.